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Competitive Strategy: Techniques for Analyzing Industries and Competitors

Competitive Strategy: Techniques for Analyzing Industries and Competitors
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Competitive Strategy: Techniques for Analyzing Industries and Competitors
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  • Model: 9781836833512
  • ISBN: 9781836833512
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1. Introduction to Competitive Strategy 2. The Five Forces Framework 3. Industry Structure and Dynamics 4. Strategic Groups and Competitive Mapping 5. Competitor Analysis 6. Value Chain and Cost Drivers 7. Generic Strategies 8. Positioning and Strategic Moves 9. Growth, Diversification, and Scope 10. Mergers, Alliances, and Cooperative Strategy

Book Info
Author John Edwards
Page No 278
Year 2026

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